What tools should you be using on your website to market your business? Today Neil shares his six favorite digital marketing tools. ►►Subscribe here to learn more of my secret SEO tips:
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1:30 The first digital marketing tool that you guys should use is Google Analytics. It tracks your visitor count if you have a lot of traffic. They’ll sample the data unless you pay like a hundred or a hundred and fifty grand or whatever their price is per year. Google Analytics will show you how people are engaging throughout your site and what traffic sources are causing most conversions. Don’t optimize for traffic. Optimize for traffic that causes conversions.
3:00 The second digital marketing tool I have for you is Ubersuggest. You’re going to want to get rankings. You’re going to want more search traffic. It’s the most consistent traffic that you’ll get. Yes. Social media traffic is easier and quicker to get. But Google’s algorithm updates aren’t as crazy as Facebook’s. It won’t be where one day you’re getting 300,000 visitors from Facebook organic reach and the next day you’re getting 10,000 visitors. Google’s organic traffic is very, very consistent. So use Ubersuggest.
3:40 The third digital marketing tool I have for you is Google Search Console. We love doing this internally, where we take Google search console, we log in; we look at all the posts, how many impressions they get, how many clicks they get and the click-through rate. We look for the posts that get less than a five percent click-through rate. We look at all the keywords that were getting impressions from that post, and then we integrate those keywords into that blog post or that landing page, and we rewrite that content.
7:30 The fourth digital marketing tool is Crazyegg. Crazyegg shows me how people are engaging with my website. How far they’re scrolling. Where they’re clicking. It allows me to take that data and, within Crazyegg, you don’t have to be a developer, you don’t have to be a designer. You can adjust your page and run A/B tests to maximize your sales. Because it’s not just about getting traffic, it’s about converting those visitors into conversions. Another tool that I love using is called Subscribers. It’s through push notifications. People will come through to your website, but they don’t come back.
8:00 The fifth digital marketing tool is called Subscribers. It’s through push notifications. People will come through to your website, but they don’t come back. What it does is it puts a little browser notification when people come to your site and gets them to subscribe without being obtrusive, it does it all within the browser.
9:00 The last digital marketing tool that I’m going to give you guys that you guys should check out is HubSpot. HubSpot’s a great tool to look at your overall marketing, your lead count. It integrates marketing with sales, and that’s why I want to end with HubSpot. I love it. I use it, and sure some people may say “Hey, there are other tools that do this or that.” HubSpot has a lot of free plans, and they have some startup plans, which is very entrepreneur friendly, and best of all is they keep adding more and more stuff for free, so why not? They’re a huge billion dollar company that are trying to crush their competitors, so they’re just releasing a lot of stuff for free. Hey, that’s for your benefit.
10:00 All this data and these digital marketing tools, with no action, is useless. You’re better off saving the money and not even paying or using any of them. So that’s it. Thank you for watching this week’s Q&A Thursday video. If you want your questions answered, leave a comment below. Let us know you want it answered on a Q&A Thursday video. Maybe we’ll select it. Either way, if you leave a comment below, I’ll answer it no matter what. Please, like, share, review, whatever it is. This video, The more people that know about it, the more people I can help, the happier I’m going to be. As you can see, I don’t promote my services or anything from my content. I’m just looking to help people. So I would appreciate it if you can share the content. .
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47 comments
Hai Sir, which hosting is the best for domain from GoDaddy
Please suggest me one hosting
I am confused. Normally, we were told that we need to have a regular blog post on our website to bring more traffic, but your video taught us that actually we only need to update those blog posts with engagement. It sounds conflicting. May I know whether I understand it correctly? Thanks in advance.
We believe that this is a useful tool that can help with digital marketing especially social media marketing.
And he marketed kissmetrics without even making us realize🙏🏻
A true digital marketer❤️
Great explanation of the such helpful tools
You won’t keep anything. You speak out to your people. Thank you sir 🙏🏻❤️
You are making my job easier sir…Liking your videos not enough I dont know how to thank you man.
Neil can you recommend me a free email marketing software that supports automation. PS(Please don't recommend me aweber, sendinblue and mailerlite)
Hey Neil, can we promote clickfunnels on Pinterest and get sales? and do we get affiliate sales regarding digital marketing tools form Pinterest?
Neil, which landing page builder do you use?
Hi Neil, I just stumbled upon this one gem of your videos. I have a question for you. Google Adsense has always been limiting ads on my website for invalid traffic reasons. I have no idea where this is coming from. Is there a way to know?
starting my digital marketing learning career. will come back to this comment after 2 years ! thanks neil !
Pls I have back office with jocial Influencers pls how can I get traffic to my link?
Very good.
I have my website live and use wix and just recently added printing and creating my artwork on product! It’s amazing tools and fun!
I have all tools with my Wix app and your right, it depends on what you use!
I could and have spent an entire day just going through each tool and as long as you don’t upgrade it’s free! It takes time but worth it!! I want to add Bitcoin to my website and was asking how to upgrade without paying lol 😂
I ♥️ you Both! Thank you for reminding me about Ubersuggest & Hubspot. I've used it a little. Lately, I've been busy working on my YT channel using TubeBuddy & VidIQ. But now learning how to utilize landing pages…thank you for always breaking it down Neil!🙏🧠🤑
Thanks
Such great information!
Thank you so much
can you do a review for taskade and notion next?
Hi dear,
I am shrijon ghosh, I work in Digital marketing Bangladesh. I am a SEO Specialist.
Hi neil, want to ask you in YouTube when m watching your videos I get directly your new videos…. Please help to do like this with my channel videos.. In my YouTube channel when someone watching videos after that they can't be watching my another videos…. I made playlist but is that possible to watch videos back to back same channels videos as m able to watching your videos please help me with this…. thnks
Thank you neil !
Hi Neil, What differentiates crazy egg from google analytics? Thanks
Crazyegg SEO analyst
Subscribes a browser notification
Hubspot
Google analytics
Google search console
Hubspot
Great tips and insights – big thanks all around!
You are Really Awesome
Thanks a Lot😊 for the Info.
Awesome video Neil, thank you for Sharing ur wisdom👍
Hello! I just built elearning course and some digital books and bussiness software products whats best way get traffic?Dont have to manual promote everyday. Im onFinacial budget so moneyis tight. I follow your channel. Thanks
Thanks Neil… I have learned a lot from this…
Thank you Neil, I have just following you up since I want to want to get into Digital Marketing. Can you be my mentor and I become like you.
Thanks for your valuable video,for social media campaign and anslytics which tool is the best or you recommend,along with above six tools what would be the seventh tool for social media marketing.
In tool choice the overlap of different tools available can be tricky as more tools are expanding their functions. Neil recommends Hubspot here and Keap/Infusionsoft on other occasions. What is the pro-con, overlap between the two? Tx
When you say conversions what exactly does that mean? Is it a sale or is it an interaction? Great content Neil!
My wife and I have a business that we need to launch online. What would you suggest be the very first thing we do?
I will follow you.
I was talking to my friend, he said that give me some inspiration so i can create YouTube videos, i said do you heard about Neil Patel?
He replied me 'Neil is snake of Digital Marketing' 😜
Legend: keep helping people, Almighty Allah will keep you growing greatly
Which platform is best for affiliate Marketing.? Fb 👥 Instagram Linkedin etc
what about using wix?
I'm researching the hiking market in Romania. I'm trying to figure out how I can better interpret my data from google trends, similarweb or ubbersuggest. I have data, but it is not easy for me to understand the market. How can I learn to interpret data better?
thanks. i liked and shared on facebook
I own a small business dealing in design, sale & install of home theater, security cameras, and automation controls for home & business. The online marketing landscape is foreign to me & overwhelming. How do I find the right experts to manage this for me? (They all of course claim to be brilliant)
Hi patel…..I have a very important question and I would GREATLY appreciate if you can answer this…Ive tried email marketing before and I failed at it so can an internet marketer/affiliate marketer succed in this space without email marketing? or is it a MUST…
Awesome!
Wow! Thank you Neil.
Plz make a video how to start digital marketing agency ???
If we update old content, and consolidate old content, should we keep the SAME URL that was generating traffic to begin with? I deleted all my old content, and consolidated the content, and now my views have DROPPED… from like 200 to 30. I think it is because I changed the URL